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Service providers in the aged care sector are faced with the same challenges as the companies belonging to other verticals. The organisations should be prepared to adapt the changes coming on the technology front and continue offering enhanced services to the elderly within limited budgets. However, this sector differs from others in the way it needs to cater to the requirements of its customers. The requirements and behaviour of no two adults are the same. Each one needs to be given specific care and treatment. Here is when a Customer Relationship Management (CRM) software comes into the picture. Consistent and innovative use of a CRM helps the institutions improve their aged care services by enabling them to get an overview of the patient’s entire history and note their special requirements if there are any. By offering an enhanced customer experience, the aged care service providers can leverage several benefits such as high enrolments, improved acquisition rates, personalised experiences and more.

A thoughtfully designed CRM strategy allows the aged care organisations to extract and utilise the available data to offer enhanced care services. A CRM solution enables the aged care services providers in the following business areas:

  • Enhance care experience for the seniors:

Improving elderly’s experience at the aged care institution is the key to survive in the evolving landscape. A CRM is equipped with features that enable you to make a repository of all the requirements of the elderly and follow a customer-centric approach.

  • Improve collaboration amongst team members:

With proper use of a CRM solution, you can ensure that all of your teams are on the same page. You can make sure that all your teams have easy access to all the information of any patient to take correct and informed actions in case any emergency arises with the elderly.

  • Get better and deeper data insights:

The aged care institutions can derive deep insights from the available data and devise their sales and marketing strategies on the basis of the same. With this data, you can figure out what level of care is offered to an elderly and also track the number of hours spent by a caregiver with the senior.

There are many CRM solutions available in the market that will suffice all your specific requirements and enable you to offer quality aged care services. But I recommend Microsoft Dynamics 365 since it receives regular updates, has several modules which are loaded with features that streamline different business processes and is backed with reliable support. Also, the flexibility to customise and integrate with third-party applications and software is available to enable you to deliver quality aged care services. To learn how different modules help you tackle the challenges of the aged care industry, make sure to read on:

  • Microsoft Dynamics 365 for Talent

One of the main challenges for the aged care sector is the scarcity of skilled resources. As per a report released by McCrindle, there were about 10 aged care workers per retired couple in 2010 and the number will reduce to 5 until we reach 2050. Constantly increasing workload, prolonged working hours and dissatisfaction in remuneration results in this resource crunch. By using Microsoft Dynamics 365, you can enable the carers to deliver more without stressing much. The carers can use Dynamics for Talent for logging their work hours and other administrative purposes. The service providers can track this from a user-friendly interface, monitor the accomplishments of the care givers and ensure that all the care givers are certified. Dynamics 365 for Talent allow you to have a look at the entire employee lifecycle and drive campaigns and initiatives on its basis. The application is available on mobile and hence enables the care givers to remain connected when they are on the move serving elderly at the comfort of their home.Sales for Aged Care – Aged Care Services – Exigo Tech

  • Microsoft Dynamics 365 for Sales

Another problem that the aged care sector is facing is the changing demands of the seniors. They have become more tech-savvy and prefer a quality experience over price. Aged care service providers can tailor personalised experiences for seniors with the Microsoft Dynamics 365 for Sales. The sales module allows you to gain actionable insights and automate the entire process. The insights will help you gather more information about the elderly’s requirements and execute marketing campaigns and improve your customer acquisition rates. You can use the module to boost customer engagement as well.Customer Experience – Aged Care Services – Exigo Tech

  • Microsoft Dynamics 365 for Customer Service

As we talked earlier that the seniors’ use of technologies has increased by manifolds; it has become mandatory for the aged care service providers to remain accessible over multiple channels. By using the Microsoft Dynamics 365 for Customer Service module, you can empower your service agents with unified knowledge and applications that help them resolve the queries of their customers quickly. Moreover, since your agents are empowered with the appropriate tools, they are able to deliver a consistent experience across multiple channels to seniors and boost the quality of the aged care services.

  • Microsoft Dynamics 365 for Operations

Seniors are certainly looking for a high level of care and this is only possible when you have all the operations in the correct place. You can use Microsoft Dynamics 365 for operations  to streamline all of the moving parts of your business such as customer service, resource allocation, logistics and more. Microsoft Dynamics is available in the cloud and hence you have the flexibility of accessing all of the data whenever required on any device and take critical financial and management decisions. Since all your operations will be connected with Dynamics for Operations, it becomes easy for you to deliver satisfactory customer experiences.Optimised Field Operations – Aged Care Services – Exigo Tech

  • Microsoft Dynamics 365 for Field Operations

Emergency situations are not a new thing in the field of aged care but managing it is difficult especially when there is a scarcity of the skilled care givers. You can deliver quality aged care services in time with the Microsoft Dynamics 365 for Field Operations. With the flexible scheduling feature, you can include more appointments and ensure that the carer has reached out to the senior by remaining constantly connected with them over the smart devices. You can also combine data generated from IoT, wearables and predictive analytics to reduce the response time.

The aged care industry is certainly people-based and it is fraught with numerous challenges such as low budget, high expectations and the resource crunch. And in the near future, the elderly will like to exercise more control on the level of the care services that are being offered to them. In such a scenario, increasing dependence on technology is an apt solution. It is the correct time to start investing in the latest technologies such as IoT and wearables for delivering aged care services. CRM solutions such as Microsoft Dynamics 365 will ensure streamlined processes and operations. To learn the nuances of all these technologies and their applications, you can call us at 1300 EXIGOTECH (394 468) or drop a mail at . We at Exigo Tech deliver efficient technology solutions to businesses of different sizes and sectors and enable the clients to offer standard services and gain an edge.

 

FAQs

1) How Dynamics 365 for aged care simplifies the business process?

Dynamics 365 for Aged Care simplifies business processes by delivering a complete and integrated platform that automates tasks, provides real-time visibility into the organisation’s performance, and streamlines operations.

A Centralised platform of Dynamics 365 is useful for managing all aspects of the organisation’s operations, including finance, supply chain management, human resources, and customer management. Automation of routine tasks, such as billing, invoicing, and payment processing, reduces manual errors and increases efficiency.

Dynamics 365 can be easily integrated with other Microsoft solutions such as Office 365, Power BI, and Azure, which provides Aged Care providers with a seamless user experience.

 

2) How Dynamics 365 Solution is enhancing the Aged Care Industry?

Dynamics 365 allows the Aged Care Industry to operate more efficiently and provide higher-quality care to the needy ones.

  • With Dynamics 365, it becomes easy for the workforce of the Aged Care Industry to access information such as client records, care plans, and medication information helping to save time and reduce errors, leading to improved operational efficiency.
  • Dynamics 365 includes financial management tools that can help Aged Care facilities manage their finances more efficiently by tracking expenses, managing budgets, and creating effective financial reports.
  • With the different tools available for collaboration and communication, Dynamics 365 enables caregivers to share information smoothly and coordinate with the team to provide care more effectively.
  • Dynamics 365 can help Aged Care providers to offer more personalised care to patients through advanced data analytics. With insights into patient preferences, health trends, and treatment outcomes, providers can create personalised plans for individual patients and improve health outcomes over time.

Overall, Dynamics 365 can act as an all-in-one place that helps Aged Care facilities provide better care to their clients.

 

3) What are the services available in Dynamics 365?

Dynamics 365 offers a range of services that can be tailored according to the needs. Some of the services available in Dynamics 365 are:

  • Dynamics 365 Sales: A CRM tool that assists companies in managing all aspects of their sales processes, from start to end.
  • Dynamics 365 Marketing: A marketing automation platform that allows businesses to manage marketing campaigns across multiple channels such as email, social media, and events.
  • Dynamics 365 Customer Service: A comprehensive tool that enables businesses to improve customer relationships by providing high-quality customer interactions and customer service.
  • Dynamics 365 Field Service: An application created to assist companies in handling field operations and services, including appointment scheduling and resource management.
  • Dynamics 365 Finance: It is an (ERP) solution that helps businesses to improve their financial operations, including accounting, budgeting, and cash flow management.
  • Dynamics 365 Human Resources: This application is dedicatedly designed to assist organisations in managing and improving HR processes like hiring, onboarding, and managing employee performance.

Apart from the above services, Dynamics 365 has several other services as well which help in improving overall business efficiency and profitability for the organisation.

 

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